EUMARA Brand Tracking
EUMARA Brand Tracking
Ensures the success of your brand management over time as an early warning system and fine-tuning device.
Regular survey waves will help you track the development of individual KPIs and your brand as a whole.
Possible content modules of EUMARA Brand Tracking:
Questions which EUMARA Brand Tracking will answer for you:
· How is the brand profile changing over time?
· What are the critical shifts in the relevance and perception (alert function)?
· How is the market developing? Are there changes in the market, and how are the product and/or brand
responding to this, and/or how are product and brand adjustment/refinement measures being perceived?
· What is the effect of competitors' communication measures?
· Will differentiation be achieved over time?
USPs of EUMARA Brand Tracking:
· „At a glance“: manageable presentation in the Profiler scheme
· Scalable scoring
· Highlights changes in the market and competition
· Benchmarking
· Proactive product and brand management
Simply call or mail us at +49 - (0)6 81 - 7 93 03 - 30 oder contact@eumara.com